About Me

Tressa L. Robbins (aka @tressalynne)

IMG_7039pmSTroundAs Implementation Vice President at BurrellesLuce, I work with major accounts to ensure successful onboarding and perform web portal training on media outreach, press release distribution, social media, press clipping/media monitoring, reporting/analytics, as well as consult with clients on industry best practices.

Articles I’ve written have appeared on the BurrellesLuce Fresh Ideas blog, PR Daily, HubSpot and others. In addition to writing, I speak at national and regional PR-related events.*For more info, see “Speaker Bio” page.

I’m currently serving as Technology Chair on the Board for Public Relations Society of America (PRSA) St. Louis chapter and am professional advisor to Southeast Mo State U PRSSA (collegiate level PRSA). Previously, I served as president, president-elect, social media manager, university relations liaison, event coordinator,  and as the 2015 PRSA Midwest District Conference Chair. I’ve also been a guest instructor (on blogging) at Southeast and currently serve on the Mass Media Dept. Professional Advisory Council.

When not working, my husband and I enjoy our property adjacent to Missouri Conservation land and Clearwater Lake, in the beautiful Southeast Missouri Ozarks. I love my (rescued) dogs, and enjoy country music, boatingswimming and other outdoorsy-type stuff.


Scentsy_IC_purple_hexMarch 2016 Update: I’m now also a certified Scentsy Independent Consultant. Please “like” my Scentsy Facebook Page to keep up with promotions and special offers. You can also follow my Scentsy Pinterest board and/or Instagram account.

Just message me with questions or orders. Or you can always shop my Scentsy website directly at https://tressalynne.scentsy.us. Thank you! ツ

2 thoughts on “About Me

  1. Pingback: The Art of You – College Girl Blog

  2. Pingback: Modern PR Different not Harder; Off Script #12: Tressa Robbins of Burrelles

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